FMCG Sales Executive

Our client is seeking to hire a mature, commercially driven, and highly proactive Sales Executive to take ownership of revenue growth, business development, market expansion, and the development of a disciplined sales function.

This is not an order-taking or telesales role. The successful candidate will be expected to proactively identify opportunities, build relationships, develop new markets, lead sales activity, and convert opportunities into revenue.

Key Responsibilities

• Own and drive monthly sales targets and revenue growth.
• Identify and pursue new business opportunities across corporates, institutions, estates, hospitality, events, and strategic partners.
• Build and maintain strong relationships with new and existing customers and key accounts.
• Develop and manage a structured sales pipeline from lead generation to conversion and repeat business.
• Plan and execute market activations and customer acquisition initiatives with clear revenue objectives.
• Lead, coach, and monitor the sales team to achieve individual and team targets.
• Develop strategies to reactivate dormant customers and increase repeat purchases and customer spend.
• Monitor market trends, competitor activity, customer needs, pricing, and emerging business opportunities.
• Track sales performance, prepare regular reports, and take corrective action where targets are not being met.
• Work closely with the Founder to translate commercial strategy into actionable sales activities, partnerships, and revenue.

Required Specifications

• Bachelor's Degree or Diploma in Business Administration, Sales & Marketing, Commerce, or a related field.
• At least 3-5 years of progressive experience in sales and business development, preferably with experience in a leadership or supervisory capacity.
• Proven track record of meeting or exceeding sales and revenue targets.
• Demonstrated experience in business development, prospecting, account management, and closing new business.
• Experience managing corporate, institutional, hospitality, retail, or strategic accounts is an added advantage.
• Experience leading or coaching a sales team.
• Experience developing and managing sales pipelines and CRM systems.
• Experience planning and executing market activations or customer acquisition initiatives is an added advantage.