About this role
Key Responsibilities
- Promote college programes through field visits, outreach and direct marketing.
- Identify and engage prospective students, schools, organizations and community groups.
- Generate qualified leads and convert prospects into applications and admissions.
- Conduct regular follow-ups through calls, WhatsApp and other approved channels.
- Build and maintain relationships with schools, organizations, community groups and referral partners.
- Participate in career fairs, open days, exhibitions and other recruitment activities.
- Identify new markets and opportunities for student recruitment within the assigned territory.
- Distribute approved marketing materials and professionally represent the college.
- Maintain accurate records of leads, visits, applications and admissions.
- Submit regular field activity and recruitment reports.
- Monitor competitor activities and provide feedback on market trends.
- Achieve assigned weekly, monthly and quarterly student recruitment targets.
Qualifications & Experience
- Diploma or Bachelors degree in Marketing, Sales, Business Administration, Communications or a related field.
- Minimum 3 year of experience in sales, marketing, field marketing or business development.
- Experience in education or student recruitment will be an added advantage.
- Strong communication, negotiation, networking and persuasion skills.
- Ability to work independently and meet targets in a field-based environment.
Skills
CommunicationMarketingSales