Marketing Events Manager

About the Role

• We are looking for a dynamic and experienced Marketing and Events Manager to lead the strategy, execution, and innovation of our brand presence across Kenya.

Responsibilities

Marketing Strategy & Execution

• Develop and implement annual marketing plans and budgets aligned with company objectives.
• Oversee all brand communications, including digital, print, PR and social media.
• Ensure brand consistency across all channels and regions, including Nairobi, Coast and Commercial.
• Collaborate with divisional managers to support agent marketing, property launches and lead-generation campaigns.

Digital & Social Media Oversight

• Lead content planning and brand storytelling across all social media platforms.
• Oversee website content, listing quality and brand messaging.
• Work with digital agencies and internal resources to optimise digital performance, engagement and reach.

Event Management

• Plan, coordinate and execute all corporate events and incentive trips, including Kenya Awards, PGP Compass, PGP Ignite and other company events.
• Create memorable event experiences that reflect the values, quality and elegance of the Pam Golding brand.
• Manage event vendors, budgets, logistics, timelines and post-event reporting.

Internal Marketing & Culture

• Support internal communications, agent recognition programmes and brand-aligned initiatives.
• Partner with leadership to align internal marketing and communications with company culture, values and vision.

Reporting & Budgeting

• Monitor marketing KPIs and event ROI.
• Track marketing and events expenditure against the approved annual budget.
• Provide monthly reports to management on marketing activity, performance, results and key insights.

Qualifications

• Minimum 5–7 years’ experience in marketing, brand, or events management (real estate, luxury, or lifestyle brands preferred)

Required Skills

• Proven track record of delivering strategic campaigns and high-impact events
• Excellent written and verbal communication skills
• Strong eye for detail, design, and brand consistency
• Highly organised, proactive, and able to manage multiple projects simultaneously
• Comfortable working in a fast-paced, high-performance environment

Preferred Skills

• A leader with chutzpah and charm, who embodies The Pam Golding Way
• Someone passionate about storytelling, aesthetics, and excellence
• A team player who collaborates seamlessly across departments and personalities
• Someone who brings energy, fresh thinking, and purpose to everything they do